- Connor Brush
BEST PRINT ON DEMAND NICHES IN 2022
Updated: May 16, 2022
Its never easy to start a print on demand website and knowing what niche you would like to target is even harder. This is regarded as one of the most difficult aspects of running a print on demand website. You need to stand out from your competitors and have unique design.
Below are the top 8 print on demand niches for 2022.
Relationships:
Relationships are a great print on demand niche with customers having an emotional connection which is a driving factor when it comes to buying something. Some relationship examples are:
Son – Father / Mother
Nephew – Uncle
Grandson/Daughter – Grandmother/Father
Friend – Friend
A huge percentage of print on demand sales are bought as gifts. Therefore, having personalised products that can be used as gifts will help to boost sales. Below you can see a personalised Granddaughter gift that websites having been advertising. This is an ideal gift idea that can be sold year-round.
Pets & Animals
This is a popular niche for print on demand websites. If you can enter this niche creatively there is an abundance of sales to be made. This is because the majority of people have pets such as dogs, cats etc and being able to buy someone a unique gift such as a pillow with a photo of their pet is a massive seller. Pet owners also have a strong connection with their pets which helps drive more sales.
You’re not limited to pets, animals such as lions have been selling points for a lot of businesses. If you can create a unique design idea, there is a huge number of sales to be made. Having cute pets on social media posts is a huge engagement booster. This will drive your brand out to larger audiences.
Patriotism & Politics
This is a niche that allows you to be creative and appeal to different markets. Anything which has two opposing sides will drive a lot of traffic on social media such as Facebook, Twitter and Instagram. Advertising in this niche may bring more hate comments to your post but this is engagement for your post which boosts its performance. Being able to play one side allows you to make a lot of commotion on social media and reach larger audiences.
A good example of this is anti-gun protestors. If you create t-shirts such as the ones in the image below. Gun lovers will purchase these as gifts or for themselves especially to show their support in guns.
Character Transformation
This niche is great because it triggers emotion and humour both for the person buying and receiving the gift. Character Transformation is essentially taking an image of someone whether that is your friend of family member. Then you create a cartoon character using their image. A great example of this is Let’s turn Yellow. This website turns customers into their very own Simpsons characters. This unique idea has grown massively and makes a great gift idea all year round.
Marriage / Engagement
This is an evergreen niche. People get married and engaged everyday which makes this print on demand design idea great. Whether it’s the people in the relationship that buy the gift for one another or a wedding present. These gifts can sell consistently year-round
Custom jewellery is a popular idea as these are small but classy gifts.
Jobs
Jobs are a great niche to get into because there are so many to choose from. The same design can be used for hundreds of different jobs with a simple name change. These gifts can be funny gifts such as the police gift below. This is a year-round theme that will consistently make sales with the right gift idea. The image below is from Snugzy, they’ve created small characters and then print peoples face on them. This has been a great idea and has sold worldwide.
Humour and Memes
This is another intriguing way to engage with social media users and boost your sales. For this particular niche it is smart to capitalise on trends and add a unique bit of humour. In 2020 during the presidential election, this niche was booming. Having the ability to target different sides of trends such as Biden or Trump supports is a great way to get engagement. The image below shows a great Christmas design that has been selling well. The mixture of humour and Christmas is a very appealing gift.
Holidays, Occasions or Events
This is a commonly targeted niche and is very popular because of the profitability this niche has. Valentines, Fathers and Mother days are good examples of occasions to target. This niche is short lived compared to the other niches mentioned above but when these events occur the sales worldwide speak for themselves.
Best Evergreen Niches For Print On Demand
Evergreen niches are the best niches to target when it comes to print on demand. This is because designs and products you list on your store will sell for years to come. An example of this is the Jobs niche mentioned above. There will always be nurses, police etc which means the products you offer in this niche will always sell.
When you create a new design that you want to print onto clothing, mugs and much more. You want to ensure that each product can make you profit for a long period of time, this is what makes evergreen niches attractive in comparison to short term niches that follow market trends.
What Makes Print On Demand Niches Evergreen
1. Relationships – This niche is commonly targeted by print on demand sellers because it is evergreen. From parents, uncles, aunties, sons and daughters, there is always going to be a large market for this.
2. Pets & Animals – This is a very unique niche with lots of opportunities. Many print on demand businesses print images of pets onto items such as blankets and pillows.
Having pets has been popular for hundreds of years and this will not change anytime soon. Due to this, pets and animals is one of the best evergreen niches to enter especially for a beginner. There is a lot of opportunity for beginners to bring their own unique ideas to the market.
3. Marriage / Engagement – Another popular niche is marriage and engagement. With thousands of people getting married or engaged ever month across the world, there is endless opportunity for sellers.
Buying presents for the newly married couple is a tradition at many weddings. Different cultures buy different gifts which enables print on demand sellers to target multiple audiences.
Quite often close relatives and friends want to buy a unique gift that will stand out from others. This is where print on demand comes in. Having the ability to print images of the couple onto hundreds of items such as clothing, jewellery and much more is creative. These gifts will catch the newly married couple’s attention and stand out from traditional wedding gifts.
4. Jobs – This is another great niche that is often overlooked. The majority of people have or have had a job. Giving shoppers the opportunity to purchase a unique gift with humour, that is associated with a person’s job is ideal.
Presents such as this are one of a kind and enable sellers to add a good mark up on products.
5. Holidays, Occasions or Events – The first thing that comes to mind when creating print on demand products for this niche is birthdays and holidays such as Mother’s/Father’s Day.
These events are recurring which means they take place ever year (evergreen). If you have creative gifts advertised which directly target this niche, you have a strong chance of getting some sales.
Preparing is essential for this niche because you need to have your marketing campaign ready in advance because shoppers may browse a month in advance.
Why Choose Evergreen Print On Demand Niches
Evergreen Niches vs Non-Evergreen Niches
An evergreen niche is essentially a niche that will always be apparent. Events such as birthdays are evergreen because they reoccur every year and gifts are often purchased for these specific events.
The main attraction to evergreen niches is products in these niches will always be relevant and both attracting sales/traffic.
Sellers will get the most success out of evergreen niches due to the constant searches they receive year-round. One disadvantage to be aware of is evergreen niches are very competitive. Ecommerce businesses know the value of evergreen niches which makes them very attractive. Large print on demand businesses will be target these niches which can make it very difficult for beginners to compete.
Non-evergreen niches often follow trends and last for shorter periods of time. Although they may not last forever, there is an abundance of sales to be made in these niches. The major advantage to non-evergreen niches is the lack competition and the gap in the market. If a trend occurs and you quickly create and advertise a relevant product, chances are you will have a lot of success.
It is very important to target both evergreen and non-evergreen niches when running a print on demand business. The evergreen niche products will keep a steady income throughout the year and non-evergreen products can give large boosts to sales of shorter periods.
Conclusion
Overall, the print on demand market has really taken off. You don’t need to directly handle any of the goods but instead find a trustworthy supplier. There are some aspects you need to keep in mind before rushing into print on demand. Firstly, ensure you’re not breaking any copyright laws. This would cost you a lot of money and stress so take some extra time to ensure you are operating within the law.
Secondly, take time to think of something unique. If you can create a unique design that hasn’t been created before similar to Let’s turn Yellow’s Simpsons idea. You could really take off and have hundreds of sales per day.
Learn how to properly advertise via social media. An example of a new method of advertisement would be through TicTok. TicTok have millions of users and really took off in the past year. Your ads can quickly be scaled globally using this method. Check out this article to find out difficult aspect of running an e-commerce business.
