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  • Connor Brush

30 Best Etsy Charm Tags and Keywords in 2023

In 2021, Etsy generated $13.5 billion in gross sales volume. This figure was largely shocking for people as Etsy continued to grow though Covid-19.


One aspect of Etsy that people don’t mention is how difficult it is to stand out from other sellers. New stores are often created and abandoned because the seller gets no traffic which results in no sales.


In this article we list the 30 Best Etsy Charm Tags and Keywords. These tags give your listing the opportunity to stand out.

An image of charms listed on Etsy's website

30 Best Etsy Charm Tags and Keywords

  • Animal charms

  • Beach charms

  • Birthstone charms

  • Boho charms

  • Charm bracelet

  • Charm jewellery

  • Charm necklace

  • Charm pendants

  • Charm supplies

  • Crystal charms

  • Custom charms

  • Cute charms

  • Dainty charms

  • DIY charms

  • Enamel charms

  • Flower charms

  • Gold charms

  • Handmade charms

  • Heart charms

  • Initial charms

  • Minimalist charms

  • Nature charms

  • Personalised charms

  • Silver charms

  • Star charms

  • Travel charms

  • Trendy charms

  • Unique charms

  • Vintage charms

  • Whimsical charms

An image of different social media symbols

Is Etsy a Good Platform To Sell Charms

Etsy is an excellent place to sell charms for a number of reasons. As an online marketplace specialising in handmade, vintage, and unique items, Etsy provides a platform that caters specifically to sellers of handmade crafts.


One of the key advantages of selling charms on Etsy is the size and diversity of its customer base. With millions of active buyers on the platform, Etsy offers a vast audience of potential customers who are specifically seeking out handmade and artisanal products. This means that your charms are likely to be discovered by individuals who appreciate the attention to detail, uniqueness, and personalised touch that charms often embody.


Furthermore, Etsy offers a comprehensive set of resources and functionalities that empower sellers to market and sell their charms effectively. Sellers can take advantage of customisable shop profiles, an intuitive interface, and the ability to incorporate detailed product descriptions, visually appealing images, and appropriate tags. These features are instrumental in aiding potential buyers in discovering your charms through targeted search queries.


Etsy also fosters a supportive community of sellers, providing forums, teams, and resources where you can connect with other sellers. This sense of community can be invaluable, especially for those starting out or looking to expand their business.

While there is competition on Etsy, it is a testament to the platform's popularity and success. By leveraging Etsy's features, optimising your product listings, and focusing on quality craftsmanship and unique designs, you can stand out and attract customers looking for charms that align with their personal style and preferences.



How To Know What Tags To Use On Etsy


When deciding which tags to use on Etsy, it's important to consider how potential buyers might search for specific products.


There are a number of ways to check this, one of which is to open a competitors listing and scroll to the bottom of the page. At the bottom of the page, you will see a section called "Explore Related Searches".

An image of Etsy's charm related searches section

This will give you a good indication of popular tags that you can use.


The second method is using the search bar. By entering the item name of your listing, for example "card". You can see popular searches related to this product.

An image of Etsy's popular charm searches

Should I Use Etsy or Create My Own Website

Pros:

  • You can run your own ad campaigns, decide where you want to target and the specific type of customer.

  • You have complete control over the sales process, including pricing, shipping, and customer service.

  • You do not need to worry about losing all of your progress as your listings cannot be deleted.

  • You can avoid transaction fees and keep all profits.

Cons:

  • Building and maintaining a website can be time-consuming and costly especially if you have no previous experience with building websites.

  • Marketing and SEO require additional expertise and resources to effectively drive traffic to your site.

  • It can be very difficult to get sales without developing video ads, this means you may have to invest in editing software.

Overall, both options are possible, even for beginners. If you decide to create your own website and advertise your products there, online courses can be very beneficial. There is also an abundance of information available on the internet which are extremely useful and free.


If you want to start selling right away, Etsy could be useful for you. Creating a store and starting to sell is very simple, but you do need to be aware of the audience you have. Etsy shoppers tend to look for unique/print on demand items.

An image of different online marketing keywords

Conclusion

Overall, tags are extremely important when listing products for sale on Etsy. Each tags lets you target a specific search term which increases your chances of appearing in shoppers listings.


Many sellers forget about tags and do not carryout any research on them. This is a major disadvantage for sellers because they are not targeting certain search phrases.


Each listing can have 13 different tags, this enables sellers to target niche searches which can be especially helpful for new sellers as they can target less competitive search phrases.


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