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  • Connor Brush

50 Best Etsy Tags and Keywords for Jewellery Making & Beading

Etsy is known for having a huge online store with more than 80 million unique things for sale. In 2022, Etsy did really well and showed that it's one of the top online shopping websites in the world. They made 2.5 billion dollars in a year, which means they're making a lot of money and growing even more.


In this article, we note the 50 Top Etsy Tags and Keywords for Jewellery Making & Beading in 2023.


An image of Etsy's Jewellery Making & Beading listings

Etsy Tags and Keywords for Jewellery Making & Beading in 2023

  • African Beads

  • Artisan Jewelry

  • Bead Embroidery

  • Bead Patterns

  • Bead Stringing

  • Beaded Jewelry

  • Beading Supplies

  • Beadweaving

  • Birthstone Jewelry

  • Bohemian Jewelry

  • Boho Chic Jewelry

  • Boho Jewelry

  • Bracelets

  • Bridal Jewelry

  • Charms

  • Craft Supplies

  • Crystal Jewelry

  • Custom Jewelry

  • DIY Jewelry

  • Earrings

  • Eco-Friendly Jewelry

  • Gemstone Jewelry

  • Glass Beads

  • Gold Jewelry

  • Handcrafted Jewelry

  • Handmade Jewelry

  • Jewelry Design

  • Jewelry Findings

  • Jewelry Making Kit

  • Leather Jewelry

  • Loom Beading

  • Minimalist Jewelry

  • Native American Jewelry

  • Necklaces

  • Organic Jewelry

  • Pearl Jewelry

  • Pendants

  • Polymer Clay Jewelry

  • Resin Jewelry

  • Romantic Jewelry

  • Seed Beads

  • Statement Jewelry

  • Sterling Silver Jewelry

  • Tribal Jewelry

  • Unique Jewelry

  • Vintage Jewelry

  • Wire Jewelry

  • Wire Wrapping

  • Beading

  • Gifts for Crafters

It's essential to acknowledge that the tags provided above can be personalised to suit the unique attributes of the products you offer.


For instance, if you're selling a Jewellery Making & Beading kits, you should include some of the words above. These can be altered to suit your product including, the material used, colour etc.


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My Etsy Tags are not Relevant to my Listings or Aren't Performing Well

If you notice that some of your tags are not relevant to your listings or aren't performing well, it's a good idea to take action to improve your listings tags. Here's some tips we recommend:

  • Relevancy: Go through your tags and identify if they’re related to your product. Using unrelated tags is a common mistake made by Etsy sellers which prevents them attracting the right traffic to their store.

  • Remove Irrelevant Tags: Remove tags that are entirely irrelevant to your products. This will ensure your listing is not appearing in unrelated listings

  • Underachieving Tags: Replace tags that aren't performing well, if a tag is bringing no traffic to your listing, you might as well replace it. This will give you another opportunity to target another niche.

  • Experiment with Tags: Try out a variety of tags, this is a great method to finding winning tags. Once you find winning tags, you can base your other tags off these.

  • Track Performance: Check which tags are driving the most traffic to your listing. If you see some tags are not performing well, swap these for other tags.

Getting traffic to your listings can be difficult due to the amount of competition on Etsy. We recommend new stores target long tail keywords because these are much less popular and therefore new stores can generate some traffic using them.


Although it can be difficult to find long tail keywords, it can be well worth the time when you get a successful tag. Look at similar listings to yours and see what tags they're using, you can often use their one-word tags and turn them into long tail keywords.



Tips When Choosing Tags for Mobile and Desktop Listings

  • Comprehensive Tags: Include a mixture of tags that cater to both short and long mobile-friendly search queries. Add tags that contain more detailed information for desktop searches.

  • Regular Monitoring: Keep an eye on your Etsy shop stats to see how traffic and sales are being generated. If certain platforms or tags are bringing in 90% of the sales, you need to make some changes.

  • Mobile-Optimised Images: Ensure your listing images are clear, visually appealing, and mobile-friendly. This is important because shoppers can be using a variety of different devices such as monitors, iPads, tablets, mobiles and much more. Each device will have a different size display.

  • Responsive Listings: Make sure your listings look good and load quickly. Images that are overly large can impact the load time. If listings take too long to long, shoppers will lose interest.

An image of Etsy's Explore Related Searches section

Limitations on Tag Length or Character Count for Etsy Tags

Etsy do apply some limitations to their Tags such as:


Etsy allowed up to 20 characters per tag, including spaces. Each tag could be a single word or a short phrase, but it had to be concise within the 20-character limit.


Etsy also alloy a maximum of 13 tags per listing, this means you need to be very careful with how you use your tags as you do not want to waste them with non-related tags.


Conclusion

Overall, selecting the best Etsy tags for Jewellery Making is a very important for optimising your product listings. By conducting thorough keyword research to avoid overly competitive tags and staying attuned to market trends, you can enhance the visibility of your listings on Etsy.


Continuous monitoring and adjustment of your tag strategy, along with attention to other listing elements, will contribute to improved sales.


It's important to remember that every tag will not generate thousands of views/sales. This is especially important to remember if you're a new store.


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