Etsy operates in many countries around the world, connecting buyers and sellers from various cultures and backgrounds. According to Etsy's stats from 2021, they had more than 90 million active buyers globally and there were over 80 million unique items listed for sale on Etsy

In this article we list the 47 Best Etsy Tags and Keywords for Outdoor Lighting. These tags give your listing the opportunity to stand out.

Etsy Tags and Keywords for Outdoor Lighting in 2023

• Ambient Outdoor Lighting

• Balcony Lights

• Bollard Lights

• Coastal Outdoor Lighting

• Deck Lights

• Deck Step Lights

• Dock Lights

• Driveway Lights

• Entryway Lights

• Exterior Wall Lights

• Fairy Lights

• Flameless Candles

• Flood Lights

• Garden Lanterns

• Garden Lights

• Garage Lights

• Hanging Lanterns

• Hanging Lights

• Landscape Lighting

• Landscape Spotlight

• Lanterns

• LED Floodlights

• LED Outdoor Lights

• Modern Outdoor Lighting

• Motion Sensor Lights

• Outdoor Candle Holders

• Outdoor Chandeliers

• Outdoor Fairy Lights

• Outdoor Lamps

• Outdoor Lighting

• Outdoor Pendant Lights

• Outdoor Table Lamps

• Patio Lighting

• Pathway Lights

• Pool Lights

• Porch Lights

• Post Lights

• Rustic Lights

• Security Lights

• Solar Deck Lights

• Solar Garden Lights

• Solar Lights

• Solar Path Lights

• Solar Wall Lights

• Step Lights

• String Lights

• Tree Lights

• Vintage Garden Lights

• Vintage Outdoor Lighting

• Wall Sconces

It's essential to acknowledge that the tags provided above can be personalised to suit the unique attributes of the specific outdoor lighting you offer. For instance, if you're selling Flood Lights, ensure to emphasise on the fact these are Flood Lights. You can use a number of different tags to target this specific buyer.

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How Etsy Tags Work in 2023

Etsy tags are keywords that sellers use to describe their products on the Etsy platform. Choosing tags related to you listing is essential because this is how customers will find your products. Here's how they work:

• Descriptions: Tags serve as descriptive labels for your products. Each listing can have a total of 13 tags, each tag will be used to put your listing in Etsy’s search page. Each tag should reflect various aspects of the product, including its style, materials, colours, and more.

• Search and Discovery: When buyers search for items on Etsy using specific keywords, the platform's search algorithm scans through the tags of listed products to find matches. If your listing matches the specific term searched for, your listing will appear.

• Competition: Thoughtful and accurate tagging can give you a competitive advantage. If your tags are more relevant than those of similar listings, your product is more likely to stand out to potential buyers.

• Experimentation: Using different combinations of words to find the most effective ones is a great method of getting traffic to your listing. Tags can be changed even after the product is listed.

• Changing Tags: You can change your tags even after your listing is live. If you find that certain tags aren't working as well as you'd hoped, you can adjust them to improve visibility.

When using tags, it's important to strike a balance between being specific and capturing a broad audience. If you use popular tags that hundreds of other stores have used, it will be much more difficult for your listing to appear.

If you use a mixture of popular tags and longtail keywords, you can target both large audiences and small niches. Targeting niches can be very useful for new stores that are struggling to appear in listings.

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How Can I Research Popular Tags For My Product Category on Etsy?

Researching popular tags for your product category on Etsy is essential to increase the visibility of your products and ensure your listings are appearing for the correct customers.

Below are some of our best tips on researching tags for your niche:

• Understand Your Product Category: Start by gaining a clear understanding of your product category. This in includes understanding the main features, uses, and benefits of the category. This will help you identify search phrases commonly used by shoppers.

• Keywords: Think about synonyms, variations, and terms related to your niche. This will improve your understanding of your target market and allow you to attract more traffic to your store.

• Analyse similar sellers: Look at successful shops and listings within your product category. You can look at the tags other sellers are using and create longtail keywords based off these.

• Explore Etsy Categories: Browse through the categories and subcategories on Etsy that are relevant to your products. This can help you discover popular tags that are specific to your niche.

• Customer Language: Think about how your potential customers might describe your products. Use the language they would use in your tags. This includes potential misspelt words. By doing this your listing will appear at the top of search listings because there’s less competition.

• Update Tags: Monitor the performance of your listings. If certain tags are consistently driving more views or sales, focus on those and refine your strategy over time.

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Conclusion

To sum it up, choosing the right tags for selling outdoor lighting on Etsy is essential. By picking the correct tags, shoppers will be able to find your listings easily.

To find the best tags, you can look at what successful sellers are using, check out the Etsy search bar suggestions, and think about what words customers would use when looking for your lights.

Keep in mind that using a mix of general tags and specific ones can help different types of buyers find your stuff. If tags are not performing well, refine them and test new tags again.

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